MacRebur started crowdfunding on Tuesday through the online Seedrs platform and have attracted investors from around the UK and Europe.
The company which won last year’s Virgin Voom competition, have put up a 7.7 stake in their business in return for £590,000 of investment.
Their campaign will run for 60-days, but they are already halfway to their target with over £290,000 pledged so far.
Explaining why they chose the crowdfunding route, MacRebur CEO Toby McCartney, 39, of Eaglesfield, said: “We held some discussions with potential investors late last year, but have instead decided to go down this road as it gives us more control over the company.
“Plus, there’s been such a great response to and buzz around our recycled pellet invention from so many people that this gives the public, and corporate investors, a chance to own a share of MacRebur and get on board with our idea.”
The firm plan to use the money raised through Seedrs to finance infrastructure growth and the international roll out of their patented product, which has been found to make roads stronger and longer lasting.
Chief operating officer Gordon Reid, 36, of Waterbeck is in charge of global operations and has already made strategic alliances in Australia, South America and Africa.
MacRebur was set up last year and also includes Nick Burnett, 40, of Eaglesfield, who is the chief human resources director.
They have laid public and private roads in Dumfriesshire and Cumbria, as well as a runway at Carlisle Airport and lorry park at Exelby.
A digital marketing campaign featuring the firm is currently running on a 40 metre long screen at Waterloo Station in London and on billboards and bus shelters in the capital.
To find out more go to www.seedrs.com/macrebur
